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Industry News


5/25/2023

Busch Gardens Thanks its Guests this Summer with Free Beer at Busch Gardens Parks in Florida and Virginia

  • Tampa Bay offer runs May 22 through July 20
  • Free and discounted beer begins at the Williamsburg park from May 26 through August 17
  • Best way to enjoy thirst quenching beer specials this summer and seasonal events throughout the year is with a Busch Gardens Membership or an Annual Pass
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TAMPA, Fla., WILLIAMSBURG, Va. (May 25, 2023) – Busch Gardens is giving another reason to celebrate summer with free beer at both parks. It’s Busch Gardens’ way of saying thank you and helping guests cool down and beat the heat while enjoying all new thrills, new shows, special events and fan favorite animal experiences all summer long.

Marc Swanson, CEO of SeaWorld Parks & Entertainment said, “This summer will be better than ever at our parks with new rides in both Busch Gardens locations, Serengeti Flyer, the world’s tallest and fastest of its kind in Tampa and DarKoaster North America's first all-indoor straddle coaster in Williamsburg. We’re introducing new shows, amazing special events and unique experiences at our parks, and an ice-cold beer is the best way for adults to take a break, cool down and select Busch Gardens as their destination of choice this summer.”
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Great experiences to enjoy this summer at the Busch Gardens parks include:
  • All new at Busch Gardens Tampa Bay this Summer is Icons, where guests can step into the world of musical icons with a new review show at Dragon Fire Grill. Featuring live performances of fan-favorite hits inspired by musical legends, this show will have guests singing and dancing in their seat.
  • Visitors to Busch Gardens Williamsburg will enjoy an epic summer of live music during the Summer Nights Concert Series. Top artists including Maddie & Tae, Collective Soul and Flo Rida will take the stage every Saturday from June 16 – August 13. All concerts are included with park admission.
For a limited time, guests 21+ can say “cheers” to summer with the return of free beer at Busch Gardens Tampa Bay. From May 22 through July 20, Pass Members can enjoy two free seven-ounce beers per visit to the park, and all other guests can enjoy one free seven-ounce beer per visit to the park.
The complimentary drafts will pour out at Twisted Tails Pretzels, located in the Pantopia area of the park from 10:30 a.m. to one hour prior to park closure. This offer is subject to change, for more information guests can visit BuschGardensTampa.com.

At Busch Gardens Williamsburg, refreshing fun is on tap all summer long. From May 26 through Aug. 17, Members and Annual Pass Holders 21+ can enjoy one 7-ounce beer per visit to the park from 11:00 a.m. – 7:00 p.m. Plus, all guests 21+ can enjoy up to two 50 cent 7-ounce beers. The complimentary drafts from breweries such as Anheuser-Busch and Coors Brewing Company, will be available at Willkommenhaus, located in the Germany area of the park. This offer is subject to change, for more information guests can visit BuschGardens.com.

Best Way to Visit – Limited-Time Memorial Sale Provides Ultimate Summer Savings

The best way to experience Busch Gardens is with a Membership. Now through May 29, guests can save up to 50 percent on park Tickets, Fun Cards and Memberships. Members get unbeatable benefits including FREE parking, FREE guest tickets, in-park discounts, exclusive Member events and monthly rewards.
About Busch Gardens Tampa Bay
 
Busch Gardens® Tampa Bay is the ultimate family adventure, offering 300 acres of fascinating attractions based on exotic explorations around the world. Busch Gardens is a unique blend of thrilling rides, an AZA accredited zoo with thousands of animals representing more than 200 species, and exciting seasonal events all year providing unrivaled experiences for guests of every age. For more information, visit BuschGardensTampa.com. Busch Gardens is owned by SeaWorld Entertainment, Inc. (NYSE: SEAS), a leading theme park and entertainment company providing experiences that matter and inspiring guests to protect animals and the wild wonders of our world.


About Busch Gardens Williamsburg

Busch Gardens® Williamsburg is an action-packed European-themed adventure park with 17th century charm and 21st-century technology, boasting more than 100 acres of family fun. Home to top-rated roller coasters, more than 50 rides and attractions, live stage shows, monthly special events and delicious culinary experiences. For more information, visit BuschGardens.com. Busch Gardens is owned by SeaWorld Entertainment, Inc. (NYSE: SEAS), a leading theme park and entertainment company providing experiences that matter and inspiring guests to protect animals and the wild wonders of our world.


5/25/2023

SeaWorld Thanks its Guests this Summer with Complimentary and Discounted Beer in All Three Parks Coast-to-Coast

  • Orlando offers free beer to all guests 21 and older
  • Beer for under a buck in San Diego
  • Season Pass Members enjoy brew samples “on the house” in San Antonio

SAN ANTONIO, Tx.; ORLANDO, Fla.; SAN DIEGO, Ca. (May 25, 2023) – SeaWorld is helping guests cool down and celebrate all things summer with the return of complimentary and discounted beer specials at its three parks coast-to-coast. It’s SeaWorld’s way of saying thank you and helping guests cool down and beat the heat while enjoying all new thrills, new shows, special events and fan favorite animal experiences all summer long.
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Marc Swanson, CEO of SeaWorld Parks & Entertainment said, “This summer is shaping up to be red hot in our parks with a new ride opening in every one of our SeaWorld parks, each one being a first of its kind. We’re also introducing all new shows, amazing special events and unique animal experiences that give guests a reason to keep coming back. There is a lot to see and do at SeaWorld and there is no better way for adults to take a break and cool down than with a refreshing ice-cold beer on us. It’s just another way to thank our fans and first-time guests for making SeaWorld their destination of choice this summer.”


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SeaWorld San Diego is the place to be this summer, now through August 20 SeaWorld San Diego is offering $.75 beer all summer long at High Tides Brew, the hip taproom that features a variety of California craft brews. All summer long guests can enjoy a 7-ounce beer of their choice from 11 a.m. through park close. Offer is limited to one beer per person per day. SeaWorld San Diego is launching the biggest and best summer in years with the all–new Summer Spectacular with an exciting lineup of live concerts, magical stunt shows, and a fun parade the entire family will love.

​While sipping on a cold one, guests can explore the park and learn more about marine mammals, and when done, can ride on thrill and family-friendly rides such as the all-new Arctic Rescue, a family-friendly straddle coaster with three exhilarating launches. Plus, guests can explore and enjoy Rescue Jr., an all-new play area where kids can play and learn about animal conservation by meeting rescued animals up-close, hearing stories of animal rescues from members of the SeaWorld Rescue Team and more!
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SeaWorld Orlando is giving guests more ways to have fun and stay cool this summer. From May 8 to July 27 guests who are 21 years and older can enjoy one free beer at the Waterway Grill Bar between 11 a.m. and one hour before the park closes. Pass Members have an exclusive deal and can receive two free beers during this period. These complimentary drinks are a great way to celebrate the excitement of Summer Spectacular and the arrival of Orlando's newest attraction, Pipeline: The Surf Coaster. Visitors are invited to join in and experience the thrilling atmosphere of SeaWorld's vibrant Summer Spectacular, which includes fantastic new entertainment and thrills. This includes the Surf Holiday show, a live stage performance with singing, dancing, and an inspiring story about preserving and conserving the beauty of our living oceans. The nights end with Ignite, a spectacular fireworks display that showcases the brilliance of the sea in the sky. The wait is finally over for Pipeline: The Surf Coaster, the highly anticipated new attraction of 2023, which officially opens to the public on May 27. This exhilarating coaster celebrates surfing cultures from around the world and provides a unique experience with surfboard ride vehicles that simulate the sensation of riding a wave. Whether you're a thrill seeker or prefer a more approachable coaster, this ride is suitable for all levels of excitement.
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The hot summer months in Texas just got cooler... and a little more refreshing. Starting June 1 and continuing the entire month, current SeaWorld San Antonio pass members (21+) can enjoy a complimentary beer “on the house” (limit one per person, per day). Additionally, all guests can enjoy ice cold beer for only one dollar (limit two per person, per day). Poured at the Biergarten, the brews pair perfectly with the excitement of the Summer Spectacular which includes, dance parties, a 50 degree Chill Out bar, and shows like HydroPower: Xtreme FX – recently voted the world’s most creative sport/stunt show and features acrobatic stunts on the lake, fireworks, lasers, and a live rock band. And coming summer 2023, guests can take a refreshing and thrilling family adventure on the world’s first launched flume coaster, Catapult Falls.

Dates and offers for discounted beer at all parks are to change.

About SeaWorld  
SeaWorld is a leading marine life theme park and accredited zoo and aquarium that provides experiences that matter while educating and inspiring guests of all ages to care about marine life. Welcoming millions of guests every year, the parks offer fun and enriching experiences from up-close animal encounters and year-round educational programs to award-winning marine-life themed rides and attractions, special events and exciting entertainment. For more than 60 years SeaWorld has advanced the conservation of marine life in and outside its parks through science, education, and exceptional animal care that is Humane Certified by American Humane and accredited by the Alliance of Marine Mammal Parks and Aquariums and the Association of Zoos and Aquariums. SeaWorld is one of the largest marine animal rescue organizations in the world, helping more than 40,000 animals to date. The SeaWorld Conservation Fund, a non-profit foundation established in 2003, has provided more than $20 million to nearly 1,400 organizations to advance critical research on every continent. A portion of park proceeds goes toward supporting these longstanding conservation commitments. SeaWorld parks are in Orlando, San Antonio, San Diego and Abu Dhabi, United Arab Emirates (UAE). SeaWorld is part of the SeaWorld Entertainment (NYSE:SEAS) portfolio of theme park brands. For more information, visit us at SeaWorld.com.

5/25/2023

New Details and Concept Art Revealed for Pixar Place Hotel at Disneyland Resort

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Disney Paradise Pier Hotel in Anaheim, Calif., is set to be reimagined and transformed into Pixar Place Hotel at Disneyland Resort. This artist concept, released on May 25, 2023, depicts a colorful glimpse of what Pixar Place Hotel will look like once the transformation is complete in the winter. The reimagining will weave the artistry of Pixar into a comfortable, contemporary setting. Guests will gain a new perspective on some of their favorite Pixar worlds and characters through carefully curated artwork and décor that reveals the creative journey of the Pixar artists. (Artist Concept/Disneyland Resort)
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The lobby at the Pixar Place Hotel at the Disneyland Resort in Anaheim, Calif., depicted in this artist concept released May 25, 2023, will evolve over the next few months and will begin to blend beloved Pixar imagery with the hotel’s contemporary setting. When the transformation is complete, iconic images from Pixar films will be at the front desk, with characters pictured larger than life in curated artwork.
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In fall 2023, during the reimagining of Disney Paradise Pier Hotel into Pixar Place Hotel at the Disneyland Resort in Anaheim, Calif., a modern American eatery, Great Maple, will open a flagship restaurant on the first floor of the hotel. Serving breakfast, lunch and dinner all day, the ground-floor restaurant — with a beautiful outdoor patio — will be easily accessible to hotel guests, local diners and theme park goers.
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In fall 2023, during the reimagining of Disney Paradise Pier Hotel into Pixar Place Hotel at the Disneyland Resort in Anaheim, Calif., a modern American eatery, Great Maple, will open a flagship restaurant on the first floor of the hotel. Great Maple will also operate other food and beverage locations throughout the hotel. Great Maple specializes in upscale comfort food with a twist, serving fresh takes on American classics for breakfast, lunch and dinner.
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In late 2023, a family play court will be added to the deck at the Pixar Place Hotel at Disneyland Resort in Anaheim, Calif., with activities inspired by Pixar’s famous short films. Interactive games and imaginative free play celebrate favorite friends from “La Luna,” “Bao,” “For the Birds,” and “Burrow.” Guests may also enjoy food and drinks under the love-struck umbrellas from “The Blue Umbrella.”
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In summer 2023, a “Finding Nemo”-themed splash pad will be a part of the new Pixar Place Hotel when Disney’s Paradise Pier Hotel is reimagined at the Disneyland Resort. The hotel will weave the artistry of Pixar into a comfortable, contemporary setting.

5/24/2023

Summer Fun is Back at America’s #1 Waterpark Aquatica Orlando with the Grand Opening of Turi’s Kid Cove

  • Kids can stay cool all summer at the all-new Turi’s Kid Cove
  • Noche de San Juan returns in June for another “fiesta” filled with good food, music and fun
  • Voted America’s Best Waterpark by USA Today’s 10Best 2023 Readers Choice awards
  • For a limited time, Aquatica Orlando is offering up to 50% off on tickets, fun cards and annual passes during the Memorial Day Sale
ORLANDO, FL., (May xx, 2023) – Voted America’s Best Waterpark for the fourth year in a row by USA Today’s 10Best 2023 Readers Choice awards, Aquatica Orlando is the place to be this summer with all new adventures, special events, and unforgettable family fun. This summer’s exciting lineup includes the grand opening of the highly anticipated new kid play area, Turi’s Kid Cove. With exciting events happening every month such as the ever-popular Noche de San Juan, the fun never stops. There’s no better time to buy an annual pass and enjoy all new and fan favorite water rides, daily entertainment, and special events all summer long.
 
“We have an incredible summer planned of new and amazing experiences including the opening of our newest attraction, Turi’s Kid Cove, special event weekends full of new entertainment and specialty food and drinks during Aloha to Summer, as well as our highly anticipated night of Latin fun during Noche de San Juan,” said Bradley Gilmour, Aquatica Park President. “We are proud that USA Today readers voted Aquatica the top water park in the U.S. and we can’t wait for fans to come out and enjoy their favorite thrill slides, soak up the sun by our wave pools and cruise down the lazy river as they have fun, cool down, relax, and refuel this summer.” 
 
 
Summer highlights at Aquatica Orlando include:
 
  • A new adventure for kids, Turi’s Kid Cove opens May 18th.
An all-new water play adventure is opening at Aquatica Orlando. Guests are invited to bring their kids to splish, splash, spray, and play at Turi’s Kid Cove, a water adventure attraction filled with watering palms, tipping buckets, spraying jets, water bobbles, and more. Plus, children can grab a tube and glide into fun on the all-new Tamariki Twirl, a kid-sized wave slide designed just for them.
 
  • Turn up the heat at Noche de San Juan. 
For one night only in June, dance, eat and play like you’re in Puerto Rico during Aquatica’s annual event, Noche de San Juan. When the sun goes down, the night comes to life as guests immerse themselves in the exotic sights and sounds of Puerto Rican culture while experiencing their favorite Aquatica attractions during this unforgettable event.
 
Best Way to Play All Summer Long

For a limited time, guests can take advantage of the Memorial Day Sale and save up to 50% on tickets, Fun Cards and annual passes. Pass members enjoy unlimited visits and unbeatable benefits like thrilling water slides, festive events, and amazing new experiences at Aquatica. Starting as low as $15/month, Annual Passes are packed with benefits designed to make the park even more enjoyable all year long.
 
For more information, park hours and to purchase tickets, visit Aquatica.com. Follow Aquatica Orlando on Facebook, Twitter, and Instagram for the latest news from Aquatica.
 
ABOUT AQUATICA:
A vibrant aquatic landscape, splashed with South Seas spirit and dotted with towering, colorful slides, Aquatica Orlando delights all ages and interests. This one-of-a-kind waterpark, voted the #1 waterpark in the country by USA Today’s 10Best Reader’s Poll, is home to some of the world’s most thrilling water rides, featuring 50 slides, rivers and lagoons and 84,000 square feet of sparkling white, sandy beaches. Aquatica isn’t all about dashing and splashing though. This lush, laid-back playground is perfect for going with the flow. Wade into lazy rivers and wave pools without waiting in line and watch cares float away. Or grab a cozy lounge chair on one of Orlando’s loveliest beaches and sip a refreshing cocktail. Two large play areas just for kids make Aquatica the perfect spot for family fun.  Aquatica, SeaWorld’s Waterpark®, offers exclusive attractions that promise unlimited fun, sending guests on amazing undersea adventures.

5/20/2023

Six Flags Hurricane Harbor Concord Opens Today

Northern California’s Most Thrilling Water Park is Now Open for the 2023 Season with More Than 22 Slides & Attractions to Keep Guests Cool All Summer
CONCORD, Calif. — May 20, 2023 -- Six Flags Hurricane Harbor Concord, Northern California’s Most Thrilling Water Park, opened its gates for the 2023 season to excited guests looking for ways to cool off and have fun today. Thousands gathered on the hot day to be amongst the first to soak up the sun amongst the many new amenities the Bay Area landmark is bringing to guests this year. New offerings include additional private cabanas, expanded shaded seating areas, a swim-up bar, more food and beverage offerings like funnel cake, along with general enhancements throughout the park.
“As the temperatures rise, we know our guests are anxious to cool off and enjoy the incredible world-class thrills that Six Flags is known for,” said General Manager Kirk Smith. “Our entire team has worked hard this offseason to elevate the park experience and is excited to share those new amenities with our guests.”
Six Flags Hurricane Harbor Concord attractions feature a variety of thrills for everyone including:

  • Adrenaline Seekers - Among the park’s most thrilling attractions is Break Point Plunge, a 100-foot tall tower where riders step into an enclosed vertical capsule and the floor drops out beneath them, sending them free-falling through a heart-pounding 270-foot-long looping adventure. Another favorite is Tornado, a six-story funnel of wet and wild excitement that swirls riders back and forth;
  • Friends and Families - For the family that wants to ride together, Big Kahuna is an exhilarating raft adventure that features twists, turns and thrilling banked curves. Relax on the Kaanapali Kooler lazy river and let the current do all the work as guests float around the park on the largest attraction of its kind in Northern California;
  • Thrill Seekers in Training – With pint-sized water slides, rain curtains and splashing effects, Splashwater Island keeps the entire family cool. Families can relax together while little ones explore multiple levels of water play features and fountains. There’s also Caribbean Cove which is specially designed for kids and toddlers and features gentle jets, fountains, and splash areas; and
  • Cabana Rentals – For a more relaxing experience, Hurricane Harbor Concord features private rental cabanas with lounge chairs, food and beverage wait service and free tube rentals. This relaxing option offers guests more privacy and shade for their families and friends.

For additional Hurricane Harbor information, including operating hours and days, visit sixflags.com/hurricaneharborconcord.

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Six Flags Season Passes
The 2023 Memorial Day Pass Sale is happening now! For a limited time, receive a free upgrade to a Platinum Pass and enjoy thrills all season with visits to Six Flags Discovery Kingdom and Hurricane Harbor Concord, plus parking, admission to Fright Fest and Holiday in the Park, several new events and celebrations in 2023, and so much more. For more details visit sixflags.com/discoverykingdom
Six Flags Jobs
Six Flags is currently hiring. Team members receive in-park discounts, rewards and recognitions, exclusive Team Member events, and flexible scheduling. These jobs are great for students, teachers, retirees, or anyone looking for a second job that allows them to work around a busy personal schedule. Select jobs, including Rides and Food & Beverage, start at $17 an hour. To apply, visit SixFlagsJobs.com for immediate openings.
About Six Flags Hurricane Harbor Concord
Six Flags Hurricane Harbor Concord, Northern California’s Most Thrilling Waterpark, features more than 22 rides and attractions like Break Point Plunge and Splashwater Island. Hurricane Harbor Concord is the premier destination for fun in the sun for the entire family.

About Six Flags Entertainment Corporation
Six Flags Entertainment Corporation is the world’s largest regional theme park company and the largest operator of water parks in North America, with 27 parks across the United States, Mexico and Canada. For 62 years, Six Flags has entertained millions of families with world-class coasters, themed rides, thrilling water parks and unique attractions. Six Flags is committed to creating an inclusive environment that fully embraces the diversity of our team members and guests. For more information, visit www.sixflags.com.
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